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Client or Customer

A thorough discussion of "buyer representation" follows. It is important to understand the differences between being treated as a customer and being a client.

An agent working with a buyer, but not representing that buyer, has a "customer." He shows the buyer/customer homes until the buyer makes a purchase decision, then completes a fill-in-the-blanks contract. Upon contract acceptance, the agent provides coordination on any and all matters until closing. Throughout this entire process, the agent owes the customer fair and honest treatment and is a provider of factual information, but is precluded by law from giving opinions which are based on judgment.

An agent representing a buyer has a "client." In doing the above tasks for his client, the agentís work efforts are interlaced with suggestions and actions that are based on the application of his judgment. While there is no limit to what an agent representing his client may legally do for that client, the following list consists of those tasks that are typical of the things an agent does in the representation of his client, all of which go above and beyond the treatment afforded a customer as described above. 

Buyer Representation:

  • Agent has a fiduciary relationship with his buyer/client.

  • Agent must be and remain loyal to his client.

  • Agent must express and represent the viewpoint of his client.

  • Must always act in the best interest of his client.

  • Must protect the interest of his client.

  • Must point out any mistakes his client is making or contemplating.

  • Addresses concerns of his client and speaks for his client.

  • Acts for his client as instructed.

  • Advises on location of home choices.

  • Advises on reputation of builders.

  • Advises on construction materials used.

  • Provides information on investment history.

  • Determines the fair market value of the selected property.

  • Explains the language and fine print in a real estate contract.

  • Suggests appropriate special stipulations for the contract.

  • Seeks the most favorable price and terms for his client.

  • Inspects work in process to observe manner in which remaining work or special stipulations are being implemented.

  • Anticipates problems and seeks to avoid them.

  • Suggests lender alternatives and may assist in selecting lender.

  • May get closing cost concessions (reductions) from lender.

  • May evaluate and advise on various loan programs for his client.

  • Advises client about PMI and how to avoid it.

  • Advises client about up-front vs. financed PMI.

  • Advises client about how to end PMI payments.

  • Advises client on the selection of home inspector.

  • Attends home inspection so as to better understand its findings.

  • Suggests contract amendment based on inspection results.

  • Advises client throughout inspection amendment negotiation.

  • Advises client about cost and need for final survey.

  • Advises client on title examination.

  • Advises client if there are unforeseen clouds on the title.

  • Advises client about "owner's title insurance."

  • Advises client on the selection of the closing attorney.

  • Attends final walkthrough and advises client on needed improvements.

  • Inspects HUD-1 closing statement, looking for overcharges.

  • Advises client when it is time to file for homestead tax exemption.

  • Applies leverage after closing if unfulfilled contract conditions remain.

The extra services afforded to a client/buyer cost the buyer nothing, as it is the real estate commission paid by the seller that compensates the selling agent for his efforts. However, for an agent to invest the effort described above, the agent must have a reasonable expectation that his client will actually purchase a house from him and not from any other agent. Therefore, it is required by Georgia real estate law that the exclusive representation agreement be put in writing. The buyer must stipulate that he/she will work with the named agent on an exclusive basis.

I may have left a few things out from the above list, but I think my list is very representative of buyer representation activities. Realize that there is no limit to what I can do -- just as long as it is legal and appropriate. Throughout the late 1980s and early 1990s, I was Fayette County's leading advocate of buyer representation. I practiced it as my preferred method of working with buyers long before it became sanctioned in 1994 by changes to the Georgia real estate laws.

Ken and Donna Parker







Ken Parker

678-480-3859 Cell/Text

Donna Parker

678-478-4383 Cell/Text








Search the entire Georgia MLS from this website. Find all of the Peachtree City homes listed for sale and all Summergrove / Newnan real estate listings here.


See my online Relocation Package for a weath of information about the Peachtree City area, including Newnan and Summergrove.


The Guide Covering Coweta and Fayette Counties

See The Guide, an online magazine, all about living in the Peachtree City and Newnan area.


Click on ClubCorp Local Golf Courses to learn why the Peachtree City and the Newnan area is rightly called a "Golfer's Mecca."


Visit Boards of Education and review the school reports for Fayette and Coweta County. 


See Health Care for hospital and  medical services available in the Newnan and Peachtree City area.


See Local Activities for things to do in the Peachtree City and Newnan area.


Contact Information

If you have an interest in buying or selling a Peachtree City GA home or Newnan Georgia real estate, including Summergrove, or just need additional information, please give us a call or send us an e-mail.

Ken Parker

678-480-3859  Cell / Text  E-mail

License: 143447 


Donna Parker

678-478-4383  Cell / Text  E-mail

License: 363054


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Company Information

Bush Real Estate Group

37 Calumet Parkway, Building M

Newnan, GA 30263

770-254-9400  Corporate Office

Broker License: H-63015 Broker 


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                         This website last updated 1/29/2018.


The real estate listings in Georgia MLS are updated continuously.


This website is about the entire Peachtree City GA Region, Peachtree City homes and real estate, homes for sale and real estate for sale throughout all of Fayette and Coweta County, Georgia. Serving including the towns of Peachtree City, Fayetteville, Sharpsburg, Newnan, Tyrone, Senoia, and the masterplan community of Summergrove (developed by Pathways Communities). Information is provided by Ken Parker, real estate agent having over 20 years prior experience with RE/MAX Around Atlanta Results before affiliating with the Bush Real Estate Group. Return to this website often for up-to-date Georgia MLS listings, property information, homes for sale, and Peachtree City, Newnan, and Summergrove real estate related local information.






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